Liquorette is an American bar from Avroko Group. Inspired by the Bodegas, Superettes and liquor stores lining the Californian Coast their challenge was bringing this successful concept to the streets of Soho.
We conceptualised an external mural and various hand painted signs inside to communicate Liquorettes unique identity.
Bud Studio created a large figurative artwork on the outside of the bar. We used a warm pallet that gave the artwork a retro feel, reflecting the internal environment and lighting of the bar.
For the alcohol signs we used three variants of 300gsm rag paper to give their ‘store room’ an authentic Bodega feel. The bar was finished with several hand painted signs in the Liquorettes type face.
The result was a consistent, purposeful brand communication throughout the bar achieved through carefully curated interior and exterior artworks.
“The artwork perfectly captured the idea of Liquorette. We were thrilled with the finish and Bud Studios professionalism. Fantastic job!”